40% of Mobile Ad Clicks Are Mistakes

After leaving Cisco in April Joe McCool has joined the team at Firetide, a mesh networking technology provider. McCool has become the president and chief executive. [Source: The Wall Street Journal]

According to an Asymco analyst, Apple’s revenue per visitor in its Apple Store hit a new record this Q1. In addition, visitors to the Apple Store rose by 7%. [Source: CNET]

Pinterest has announced that pinning an item will now provide some more information to users. Information includes prices, availability, cook time, etc. [Source: AllThingsD]

Data analytics platform provider Alteryx has raised $12 million of additional funding. This brings its total funding now to $18 million. [Source: TechCrunch]

Yahoo has confirmed its acquisition of Tumblr for $1.1 billion, promising “not to screw it up” by allowing the company to operate as a separate business led by David Karp. The deal is said to grow Yahoo’s audience by 50 percent, and its monthly traffic by over 20 percent, allowing it (or its portfolio, anyway) to reach over 1 billion people each month.

[Source: Yahoo]

YouTube has announced on its eighth birthday that over 100 hours — more than four days — of video are uploaded to its servers every minute. The company announced in March that it has more than 1 billion monthly active users, putting it in the same category as its Google (its parent company) and Facebook.

[Source: YouTube]

Yahoo’s board of directors has approved the acquisition of the Tumblr microblogging service for $1.1 billion, AllThingsD reports. The decision is said to have been unanimous, with no competing bids for Tumblr.

[Source: AllThingsD]

Yahoo Japan suspects that some 22 million user IDs have been leaked, Reuters reports. The associated accounts have not been otherwise compromised — passwords and information that might be used to reset them are said to be safe — and Yahoo Japan is said to have prevented someone from accessing its administrative system.

[Source: Reuters]

Autodesk has acquired Tinkercad, a startup that makes CAD files editable and ready for 3D printing for an undisclosed sum. Tinkercad’s technology and website will transfer to Autodesk, and the service’s free option has been “supercharged” to offer more functionality.

[Source: Tinkercad]

Valve engineers fired from the company in February have continued work on “CastAR,” a wearable augmented reality device that was cancelled at the same time, the Verge reports. The device is currently at an early stage; it will likely seek funding on Kickstarter in the future, according to the report.

[Source: The Verge]

The company’s board will meet on Sunday night to decide whether or not to approve a $1.1 billion offer for the blogging site, sources told AllThingsD. [Source: AllThingsD]

The press received invites to a product-related press event in New York on May 20. A source told Bloomberg that it is regarding updates to the photo sharing site. [Source: Bloomberg]

The streaming version of the red, DVD-dispensing kiosks will launch on Google TV in the next few weeks. Soon after, the company, which is a joint venture between Redbox and Verizon, will look to add support to Roku. [Source: GigaOm]

It may live in the shadow of Curiosity, but NASA’s older rover has driven further than any other object on the surface of another body in our solar system. It’s cruised 22.22 miles, but that’s still short of the 23 miles a Soviet Union rover drove on the moon in 1973. [Source: The Verge]

Bang With Friends (hidden slightly by the name BWF Official) has been removed from the App Store by Apple. So for the time being, iPhone users who want to hook up on the go are out of luck. [Source: CNET]