People start leaving if videos don’t play in 2 seconds
A study from Ramesh Sitaraman, a computer science professor at UMass Amhert, has shown that online viewers will leave a video if it doesn’t start playing in 2 seconds, thanks to the proliferation of ever-faster Internet connections. A full 20 percent of viewers call it quits if the video doesn’t start after 10 seconds.
[Source: GigaOM]























