May 2, 2014 · 1 minute

I thought we reached the epitome of selfie-related douchebaggery when this song was released. I was wrong. That honor now belongs to Selfies4Reform, an attempt to use selfies as a political tool that will strike fear into the heart of Congress and force it to work on immigration reform.

The initiative comes from, the advocacy group known more for its tone-deaf attempts to attract attention by exploiting young immigrants or producing advertisements in support of Alaskan oil drilling and the controversial Keystone Pipeline than its ability to inspire change.

Selfies4Reform encourages millennials -- I'm assuming that such an asinine idea was dreamt up when the group decided that it needed to appeal to young people -- to take a selfie and then send it to their congressperson. The group has already convinced a number of celebrities, such as Jared Leto and Chris Tucker, to add their own selfies to its gallery of narcissistic "activism." president Joe Green explains the idea behind the initiative in a blog post:

#Selfies4Reform could really make a difference. We’ve spoken to staff on Capitol Hill and even members of Congress about it, and they said a selfie postcard would definitely stand out. Every Congressional office receives letters, but how many receive selfie postcards from constituents?

I’ve already taken a bunch of selfies with friends and supporters of immigration reform. Trust me: It’s definitely worthwhile, quick and easy. Green is forgetting that there's a difference between standing out and inspiring change. There's no doubt that many politicians (or their staffers) will be surprised when they receive pictures of their constituents' faces in the post. But if Green believes that looking at a few dozen, or even a few thousand, faces will make a politician change his mind, he's insane.

Politicians ignore filibusters. They ignore protesters. They ignore common sense and scientific evidence. They'll be able to ignore a few selfies, many of which they'll never even see, as well. All is doing is wasting a few trees and making young people feel like they've made a real difference even though all they did was take yet another picture of their own goddamn faces.

[illustration by Brad Jonas for Pando]