Story idea: IceCream vs Facebook Moments
I never, ever open PR pitches that arrive in my email. Sometimes, though, I accidentally read the subject line before hitting delete.
Take, for example, the pitch that just landed in my inbox:
“Story idea: IceCream vs Facebook Moments”
Again, without opening the email, I have to admit. That is a good idea for a story. A list of all the ways that ice cream is different from Facebook Moments.
Ready? Let’s go!
Ice cream: 99 cents -- $5.
Facebook Moments: I don’t know what Facebook Moments is, but probably free. I assume there are ads.
Ice cream: Online and offline.
Facebook Moments: Online only.
Ice cream: Thousands.
Facebook Moments: I assume one.
FIRST GOOGLE RESULT FOR “xxx is…”
Ice cream is:
“Ice cream (derived from earlier iced cream or cream ice) is a frozen food, typically eaten as a snack or dessert, usually made from dairy products, such as milk and cream, and often combined with fruits or other ingredients and flavours. “ (Wikipedia)
Facebook Moments is:
Ice cream: Milk, fruits, other ingredients and flavours.
Facebook Moments: Code, images, photos apparently.
Winner: Ice cream!
UPDATE: Sarah has just pointed out that "IceCream" is apparently an app of some kind. That’s good to know.
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